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5 Costly Mistakes That Sabotage A Business’s Local Search Presence (And How To Fix Them)

Local search Mobile Search

POST WRITTEN BY Bernadette Coleman   More customers are actively searching for local businesses online than ever before. Google processes over 3.5 billion search queries per day, over half of which take place on mobile devices. That’s a lot of on-the-go mobile shoppers looking for nearby stores. But that traffic […] Read more »

Video Production and Video SEO now available

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Newsflash!!! We’re excited folks…Firstpoint Digital is now providing professional video production, optimisation and distribution with our comprehensive Video SEO Marketing services to all you savvy business owners across Melbourne. We have partnered up with our good friends at Expansion-Media who provide the equipment and technical knowledge to exceed all your […] Read more »

Latest Google algorithm update; Go Mobile-Friendly or get a penalty

web design

Google has previously published recommendations to help webmasters ensure that their websites are truly mobile-friendly. That said, Google has not clearly stated that mobile-friendly sites would out rank non-mobile friendly sites. Earlier announcements from February 2015 via the Official Google Webmaster Central Blog suggested mobile-friendliness was primarily concerned with usability. […] Read more »

Is Your SEO Service Provider Compliant with the Dreaded Google Penguin & Panda Updates?

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Most people think of cute animals when they hear the words “Penguin” and “Panda” but for many search engine optimisation service providers, these two words are to be feared. Google’s Penguin and Panda are algorithm updates that play separate roles in improving the overall experience of online users. While algorithm […] Read more »